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Menovation
Overview
Art directed an outdoor photoshoot in Ireland's breathtaking landscapes for a modern clothing company. Combining natural elegance with stylish simplicity, I led the creative vision to showcase refined, high-end apparel amidst rolling hills, rugged coastlines, and misty skies. The campaign's ethereal imagery and emotive storytelling captured the essence of effortless, modern luxury.
Client
Elevé
Industry
Fashion
Year
'24
Conclusion
The Menovation web design transforms digital support for women navigating the menopause journey, creating an empowering, compassionate online space that validates individual experiences while providing resourceful, personalized guidance. By crafting an intuitive, destigmatizing interface, the design breaks down barriers, offering women a welcoming digital platform that combines comprehensive information, community connection, and holistic support through every stage of their menopausal transition.